The how, what and why of printing presses Digital Printing Press Digital printing uses toners (the toner is fused/melted onto the paper), inkjet heads (small droplets of ink are dotted onto the paper) or laser printing (which uses an electrostatic plate). Digital printing is great for smaller print runs and where there is variation in
Read more
Printing Presses: digital, sheet fed and web offset explained
Brochure, Catalogue Magazine Printing: Paper Sustainability
Paper Sustainability in catalogue, brochure and magazine printing Although brochure printing, magazine printing and catalogue printing may not be considered environmentally friendly at first glance, there are ways to make the process more sustainable. For example, using recycled paper or responsibly sourced paper can help reduce the impact on the environment. Additionally, choosing vegetable oil-based
Read more
An Explanation of Offset Printing for Magazine and Catalogue Printing
Offset printing: what is it? What makes it better than digital printing? Read on to find out! The process of offset lithography printing is one of the most common methods of producing printed materials, used both by web (in which a continuous sheet of paper is fed to the press and then cut into individual
Read more
Choosing the Right Paper for Your Print Job
So you have your project that you’re wanting to print, and you have an idea of what you want it to look like once printed. But which paper are you going to choose to achieve that goal? Picking the right paper stock is arguably one of the most important parts of your project’s process, mainly
Read more
So what is Print Management and how can it benefit you?
It is up to you how much printing management companies do. The service usually entails helping and advising you about printing, finding competitive prices for your printing, buying said print on your behalf, and then managing the whole printing project. Independent Ideas and Advice Cliffe Enterprise does not own a sheet-fed printing press, a digital
Read more
How can Pick and Pack fulfilment help your Business?
Pick and Pack – how does it work? In the print industry, pick and pack fulfilment is the process of selecting and compiling multiple printed products into a specific package. These items are then shipped to the customer’s required destination. This process involves handling small to large quantities of products, selecting the appropriate products for
Read more
What makes a Printed Brochure effective?
Brochures are a great cost-effective marketing tool for promoting your business, brand and products. However, a poorly designed brochure can hamper your marketing efforts and hinder your sales and marketing objectives. If your printed brochure is not delivering the desired results and is not appealing to your audience then there is a real chance are
Read more
Make the Most out of your Catalogue Printing
If you’re looking to market your products or services to a wider audience, printed catalogues can be a great way to do it. Catalogues have been a significant element of business marketing for decades, and in today’s world, they’re often supported by an online version as well. If used tactically, catalogues can help you reach
Read more
Key Benefits of Direct Mail Fulfilment
As part of your business strategy, you will be trying out and testing different marketing elements in order to promote your products and offerings. However it can often be extremely difficult to manage all the marketing functions simultaneously in-house. After all, you cannot successfully run a business without focusing on core skills and competencies. So what’s the answer?
Read more
Top Brochure Printing Tips
Your brochure is a key marketing tool for you to spread the word about your brand and products and to reach out to a wider audience. A well-designed brochure has the potential to attract buyers’ attention and convert them into loyal customers while having a greater recall rate among the audience. We have provided some top
Read more