geotag

These posts all pertain to the printing and fulfilment of brochures

Tips for Professional Brochure Printing in the digital age

Professional Brochure Printing Brochures are a key marketing tool to spread the word about your brand.  You can reach new customers and inform your loyal customers about your products and services. In the digital age with life being online, your printed brochure is tangible, it has value and makes your brand memorable in a way
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Magazine Binding Explained: Saddle Stitch, Perfect Binding & PUR


Binding 16 9

  The binding method used for a magazine affects much more than how the pages are held together. It can influence the appearance of the publication, how it opens, the usable page count, spine width, paper choice, durability, artwork setup, manufacturing cost and even the efficiency of the production route. For most magazines, the principal
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LWC, MWC & Wood-Free Paper for Magazine Printing


Magazine Printing Paper_ LWC, MWC or WoodFree_

The type of paper or card you choose for your print project can either make or break your product, so it’s useful to have an understanding about paper stocks so you can make the right decision.

 
 

CMYK Colour for Magazine Printing Explained


Printing Colours Explained....

Most full-colour magazines are printed using the four-colour CMYK process. CMYK stands for Cyan, Magenta, Yellow and Key (Black). Different combinations of these four process inks are used to reproduce photographs, illustrations, graphics and other colours throughout a magazine. But preparing colour for print involves more than simply converting everything to CMYK. The final printed
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cover finishes for magazine printing

Magazine Cover Finishes Explained The finish applied to a magazine cover can change its appearance, feel and durability. Lamination, varnishes, foil and embossing can all be used to enhance a cover, but the right choice depends on the publication, cover material, printing process, design, quantity, handling requirements, budget and production schedule. A specialist finish should
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Printing Presses: digital, sheet fed and web offset explained


litho web digital printing presses

The how, what and why of printing presses Digital Printing Press Digital printing uses toners (the toner is fused/melted onto the paper), inkjet heads (small droplets of ink are dotted onto the paper) or laser printing (which uses an electrostatic plate).  Digital printing is great for smaller print runs and where there is variation in
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What makes a Printed Brochure effective?


Example of an effective brochure

Brochures are a great cost-effective marketing tool for promoting your business, brand and products. However, a poorly designed brochure can hamper your marketing efforts and hinder your sales and marketing objectives. If your printed brochure is not delivering the desired results and is not appealing to your audience then there is a real chance are
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Top Brochure Printing Tips


Top Brochure Tips

Your brochure is a key marketing tool for you to spread the word about your brand and products and to reach out to a wider audience. A well-designed brochure has the potential to attract buyers’ attention and convert them into loyal customers while having a greater recall rate among the audience. We have provided some top
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